Wednesday, March 04, 2015

How to Launch the RS Aero in 5 Easy Steps

I have been following with interest the growth of RS Aero activity in the UK in the last year, and as I don't live in the UK any more it has been mainly via the RS Aero Class Facebook page and other online media. The only direct involvement with the boat that I have had so far was when I had a chance to try it out at Minorca Sailing in October.

The growth in the class in the UK has been impressive in its first year and there are, no doubt, a number of contributing factors, not least of which is that the boat is a well designed fun boat to sail at an attractive price. However it has been the process by which RS Sailing has supported and promoted the introduction of the boat into the UK sailing scene which has particularly impressed me.

Watching the process from afar it seems there have been five keys to success…

1. Demos, demos and more demos. I am probably not hearing about all the demonstrations of the Aero that have been held but it is clear that opportunities have been provided for hundreds of people to have trial sails in the boat at dozens of locations. Some folk may buy a boat like an Aero after seeing it at a boat show or reading about it in a magazine. But most of us want to kick the tires metaphorically speaking, experience it for ourselves, try it out on all points of sail - ideally in different wind strengths - perhaps sail it on our home waters, have an opportunity to ask an expert about technique and rigging and sail controls, check out how easy capsize recoveries are etc. etc. etc.

RS Sailing seem to have been traveling all over England with demo boats, running demo days at a variety of sailing clubs. I am reading between the lines here a bit, but I am guessing that at a typical club a small number of sailors become interested in the Aero, maybe see it at a boat show, perhaps a couple of them place provisional orders, and RS Sailing arrange to come up to the club to do some demos. Again I am guessing, but I suspect these initial Aero enthusiasts talk to all their friends in the club and that a lot of other sailors show up to check out this new little boat on the demo day. It would not be surprising if a few more sailors place orders after trying the boat. So now we half a dozen sailors, maybe, at the club with boats on order, eagerly awaiting delivery.

2. Deliver the boats. There's not much point in drumming up all this interest in the boat if you can't deliver. From what I have been reading, there has been a backlog of RS Aeros orders of several months but RS Sailing have been ramping up production and been steadily delivering RS Aeros to lucky owners all over the UK (and a lot of other parts of the world.) I don't think RS Sailing have published any official sales and production numbers but reliable sources report (meaning I read it somewhere on the Internet) that RS Sailing have taken orders for about 700 Aeros so far, have delivered over 300, and are now manufacturing 15-20 a week, i.e. 750-1000 a year.

Very impressive numbers for a new dinghy these days. Although, to put it in perspective, there have been over 200,000 Laser sold in just over 40 years. So, if RS Sailing think this boat might be as popular as the Laser (and why not?) then I hope they have some idea of how they will increase production to 5,000 a year at some point.

3. Lift-off Days.  This has been the part of the process that has impressed me the most.

How did we get  here?  A small number of sailors at a sailing club put down deposits on a new boat. RS Sailing came out to the club to do some demos and a few more sailors ordered some boats. Over the next few months, half a dozen boats were delivered to sailors at the club. A fleet!

So then RS Sailing come along and organize an RS Aero Lift Off Weekend to launch the new fleet. All the Aero owners at the club participate and maybe one or two sailors from other local clubs who have Aeros show up. RS Sailing bring along a few demo boats. A dozen other sailors from the home club and local clubs hear about the event and show up too. So now you have approaching twenty sailors and eight boats, say, taking part in the Lift Off.

Here, for example, is an account of RS Aero Lift Off Weekend at Chew Valley SC in January. Yes January.
Kicking off with an informative briefing, we ran through the boat; rigging, launching, boat care and design. Whilst the ethos of the Aero is simplicity it remains packed full of small design features that are all there for good reason!  
On to the briefing the sailing side of things; sail controls, technique, boat handling and recovery - describing many Aero specifics where the lightweight 30kg hull and responsive carbon rig may vary from previous classes sailed and an adjustment in techniques may be required, as they would when you change between any two boats.  
We then took to the water and with a simple windward leeward course practiced our modes of sail and boat handling to the whistle! A short break for lunch to de-brief and re-brief, experience Chew’s fantastic hot catering, and we were ready to go again

I bet RS Sailing took a few more orders for RS Aeros after a weekend like this. So the club will now have a fleet of ten to twelve boats in the near future.

4. Regattas, Regattas, Regattas. It always helps a new dinghy to take off if the new owners have regattas where they can go and race against sailors from other clubs, and in the process learn from each other and make new friends.

An RS Aero Winter Series was organized - piggy-backing on the existing GJW Direct SailJuice Winter Series for other dinghy classes. One of the events in the series was designated as the RS Aero Winter Championship and 25 Aeros showed up at Oxford SC for that event.  In all 40 Aero sailors competed in at least one event in the winter series.  It sounds like there was a whole range of wind strengths during the series from nuking to drifting, enabling the UK RS Aero sailors to work out which of the three rigs suited them best in different conditions.

Some days were light...

Some days were windy...

But it all looked like a hell of a lot fun.

I see that other regatta are being planned throughout the year, including a UK National Championship and International Open in Weymouth (home of the sailing in the 2012 Olympics) and another international event in Barcelona, the RS AeroCup:Barcelona Edition.

5. Use of the Interwebs and social media. There is an RS Aero Class Association website which includes, as well as the information you would normally expect, a global map of RS Aero activity and a user forum. And there is an RS Aero Facebook group which has been frequently updated with photos and reports of demos and lift-off days and regattas etc. etc. etc. Both the class website and the Facebook group have helped to get the word out about all the RS Aero activity and to build confidence that the class is growing. I, for one, am much more likely to buy a boat if I am hearing that lots of other sailors are buying that boat and someone is organizing all sorts of events and activities for owners of the boat.

So congratulations to Peter Barton, the RS Aero Class Manager, and to the staff at RS Sailing for making all of the above happen. As a result the RS Aero had a very successful first year in the UK, and I can only assume the second year will be even better. Brilliant!

So, the questions in my mind now are…

Can RS Sailing repeat this success with the RS Aero in North America in 2015?

Do they even want to?

Is the North American market important to RS Sailing?

Does RS Sailing have the production capacity to see the UK success repeated on the same scale in other markets?

Would the same process that was so successful in launching the RS Aero in the UK work in North America?

Or would RS Sailing need to adopt a different approach?

If so, what would it be?

Monday, March 02, 2015

Finish Every Race

An Optimist sailor reminded me recently of one of the most important tips for the racing sailor.

OK. Technically Damian, of the Final Beat is no longer an Optimist sailor. But he did write a couple of weeks ago a (typically) excellent post about the British 1988 Optimist Selection Trials in which he raced along with Iain Percy and (the now late) Andrew Simpson.

And 2015 Damian passed on words of wisdom about what 12-year-old 1988 Damian learned at this event.

There was something about ferrets.

And chocolates.

But the thing that really caught my attention was this…

One of the main things I learned was that
it is worth finishing every race,
especially in breezy conditions.

Oh, man, Isn't that so true?

I have been very bad at following this golden rule in recent years.

I have become lazy.

I have become a quitter.

For example, I quit early and skipped the last race of the first day at the 2010 Laser Masters Worlds. Actually I skipped the last race of the day three times that week, and skipped another whole day of racing. Not good.

Last year I called it a day before the last few races of the day at the 2014 Newport Regatta.

And those are only two example of many.

I have even got into the habit of quitting early at local fleet racing at Duxbury and Tuesday night practices in Bristol.

"Habit" is the right word. A bad habit.

I have invented excuses… I'm getting older… I have a bad back… I'm not fit enough… I'm only doing this for fun etc. etc. etc.

I even devised a self-serving "philosophy" complete with crappy chart to justify my laziness.

But Damian is right.

You should sail every race especially in windier conditions.

Why finish every race?

1. Sailors' high is one reason. I think it's much the same thing that runners call "runners' high." It's that amazing buzz you feel when you push yourself hard at a regatta and lay it all out in the final race of a long windy day. I wrote about such a race at the 2008 Buzzards Bay Regatta in Cannabinoid Moment. The last race of the first day of the 2011 Hyannis Regatta was another example - Lawn Mower Guy Goes Sailing. I used to get high that way pretty often in the old days.

2. The personal satisfaction of completing what you started is a second reason.

3. And then even a blind squirrel finds a nut some days.

Or to put it another way, if you hang in there for every race and work hard right up to the finish of the last race, once in a while even a mediocre sailor like me can go home with some silverware. Or even better… a towel. It happened on the day at the 2008 New England Laser Masters which I wrote about at Not Throwing in the Towel.

Let me finish by quoting some advice on this topic from blog reader SoxSail which he wrote in a comment to a post titled Stamina in which I tried to justify why I didn't sail in the fourth and final race of the Saturday at the Buzzards Bay Regatta back in 2010 using the usual pathetic range of excuses… I had "put it all on the line" in the third race… I was "exhausted"… I would only be "hacking round the course" in the fourth race… blah, blah, blah.

Here is what my wise reader said...
I think you are overestimating your competition, and possibly underestimating yourself. The other guys don't run half marathons and probably hit the wall after race 1.5. You might have been tired, and not raced as well in that 4th race, but I bet there would have been tons of others who would have done even worse. Not to mention automatically beating all the other guys who wimped out early. No disrespect, but I think you should have raced, and that you would have done well. 

So this year it will all be different.

I won't be a quitter.

Laser sailors finish every race.

Sunday, February 22, 2015

The $64 Million Video

Ten years ago this month, on February 17 2005 to be precise, I started this blog.

In those ten years I have written a lot of insane ramblings about sailing and other stuff, and made a lot of friends most of whom I have never met.

It was not, and never has been, my intention to monetize the blog. I think I have made a few hundred dollars along the way for writing reviews of some products, but I'm not really in it for the money.

It's been a lot of fun.

You may recall that, in the year before I started the blog,  a "singer" called Janet Jackson created quite a lot of excitement at Super Bowl XXXVIII, especially among young men of an impressionable age, by having what was later described as a "wardrobe malfunction." I am told that for a fraction of a second you could actually see one of her breasts!!! Oh, the humanity!

I won't bore you by posting a video of Ms Jackson's breast here. It's really not all that attractive a sight. You can easily find it on the Internet, anyway, if that's your kind of thing.

However, back in the dark days of 2004 and early 2005, it was a lot harder to find a video clip of Ms. Jackson's breast on the Internet. In fact it was pretty nigh impossible. There was no easy way for young men interested in breasts to share video clips with like-minded enthusiasts. As a result of this intolerable situation three young fellows decided to do something about it. They registered a snappy domain name which they activated on 14 February 2005, they spent a few months developing a simple video-sharing website, and on April 23 2005 they uploaded the first video to the site. It was 19 seconds long and featured one of the three young fellows, Jawed Karim, at the San Diego Zoo. Its title was "Me at the zoo."

When Mr. Karim was making this video he was probably thinking about something other than exactly how to make money from it. But he did OK. The video sharing website that Mr. Karim and his friends created was called YouTube. You may have heard of it. When YouTube was sold to Google in November 2006, Mr. Karim's share of the loot was $64 million.

"And that's pretty much all there is to say."

Everything in this story is true. It must be. I read it on the Internet here and here.

Monday, February 09, 2015

Zero Miles

From time to time I have followed various cruising blogs.

Almost invariably the intrepid authors of these blogs initially declare an ambition to sail around the world. But it seems that life has a habit of making other plans and, after a year or so bouncing around the Carribean, the potential circumnavigators usually settle for going back to the mainland to make some money writing code or selling soap - just like the rest of us. Nothing wrong with that.

There are exceptions. Take for example the brothers Jason and Pierce, crew of the good sailing ship Tamarisk who even have a blog bravely titled Tamarisk 'Round the World. Nothing like including your goal in your blog title.

In May of 2012 they set sail from Rhodes in Greece.

And now, almost three years later they are in… Rhodes in Greece again.

For a net distance covered of… zero miles.

The difference between Jason and Pierce and most other cruising bloggers is… they really did sail all the way around the world and back to where they started from, in the process actually sailing 31,892 nautical miles.

Here is their chart of how to get from Rhodes to Rhodes.

When they started, by their own admission, they were novice sailors.  But they persevered and learned from other people who sailed with them - and from the odd mistake or two - and documented their journey in one of the most interesting and comprehensive round the world cruising blogs ever.

Check out the whole story at Tamarisk 'Round the World.

And raise a glass of your favorite adult beverage to toast Jason and Pierce. They really did it!

Friday, February 06, 2015

Don't Rock My Boat

Bob Marley would have been 70 today.

He died, way too young, in 1981, aged only 36.

The Jamaican Prime Minister's eulogy at his funeral included these words…

His voice was an omnipresent cry in our electronic world. His sharp features, majestic looks, and prancing style a vivid etching on the landscape of our minds. Bob Marley was never seen. He was an experience which left an indelible imprint with each encounter. Such a man cannot be erased from the mind. He is part of the collective consciousness of the nation.

Sunday, February 01, 2015

Super Post MMMXII

America is a strange place. Even after living here for over 25 years there are still lots of things I don't understand.

In many ways, Americans at first seem perfectly normal and rational and reasonable. For example they use Arabic numerals for almost everything, like most normal countries do. 

As in...

 the US population is 319,916,609
or the national debt is $18,084,817,920,826
or the 45th President of the United States might be...

"seriously interested in running"

But on the first Sunday in February they go crazy and start using Roman numerals to refer to how many times the Cup Final of the sport they call football has been played. Today, I believe that a team from Foxboro in Massachusetts and a team from Seattle in Washington are playing a game in Glendale Arizona. And it is Cup Final number XLIX.

Quick. Did you read that as "49" as fast as you could read it if it actually said "49"? If you say yes, you are American.

Oh sorry. They don't call it the Cup Final either. They call it the Super Bowl. Apparently it is named after the Wham-O Super Ball.  (You can google it if you don't believe me.)

It put the Super in Super Bowl

But that doesn't explain why it's also a bowl.

A bowl

Anyway, today's game is Super Bowl XLIX.

You see, the first Super Bowl was played in MCMLXVII and this year is MMXV so all you need to do is work out MMXV - MCMLXVII + I to know that today is Super Bowl XLIX.

Can you believe that the Romans built all those coliseums and aqueducts and stuff like that which are still standing MM years later, when they had to do all the arithmetic with numbers like MCMLXVII?

An aqueduct built with Roman arithmetic
Still there

I don't even know how they could work out the wages of the average aqueduct stonemason if they had to do sums like XLVII hours times XXIV denarii. That's no way to run a wages department

Anyway, American football fans can do the math.  Good for them.

That's why this post is Super Post MMMXII. I have now published MMMXII posts in this blog since I started it in MMV.

Did you see that I achieved a grand total of LXXI days on the water last year? It's XXIX days short of C and not as many as the XCIV I achieved in MMVIII but, hey, I'm not getting any younger. I'm LXVI you know.

So why do Americans use Roman numerals to number their Super Bowls? They didn't always. The first four Super Bowls were just numbered 1, 2, 3 and 4.

But then some bright spark decided that the fifth one should be called Super Bowl V. Apparently it was supposed to make the event sound more "important."

I guess it worked.  XLIV years later, it seems like Super Bowl Sunday is the most important day of the year for many Americans, rivaled only by Flag Day and Columbus Day. And American businesses pay a gazillion dollars for XXX seconds of TV ad time during the (many and frequent) commercial breaks in the Super Bowl. (Apparently the Romans didn't have a letter for a gazillion.)

So I hope all of my American friends have a wonderful time on Super Bowl Sunday whichever team they support.

But guess what. Next year's Super Bowl is not going to be Super Bowl L. It's going to be Super Bowl 50.

Go figure.

America is a strange place. Even after living here for over XXV years there are still lots of things I don't understand.

Saturday, January 31, 2015

Paige Railey Looks Cool in Sailing Helmet

Paige Railey (USA) after winning the medal race at the ISAF Sailing World Cup in Miami today, a result good enough to place her 4th overall in the regatta.

Paige was injured in a biking accident last year and was forced to miss the major sailing events in the latter part of 2014. Her first regatta after the accident was the Lauderdale Olympic Classes Regatta earlier in January, which she won.

Congratulations to Paige and best wishes for continued success in the run-up to the 2016 Olympics.

And there's an even better photo of Paige looking cool in a sailing helmet here.

Wednesday, January 21, 2015


"My name is Oli Tweddell, and I sail for Australia."

Watch the video. Is this hard core… or what?

Baydog says it's on his bucket list to sail a Finn - like Oli.

Should I challenge Baydog to a Finn race?

Tuesday, January 20, 2015

Happy Frogma Day

10 years ago today, 20 January 2005, a lady started a blog…

The first line of the first post was, "I am a sea kayaker."

And the title of that post was what's a frogma?

10 years on Frogma is still going strong.

The author styles herself as Bonnie K. Frogma but I have a sneaking suspicion that that name may not be exactly her real name.

Bonnie describes her blog as "The Continuing Adventures of a Woman and her Trusty Kayak in New York Harbor, the Hudson River, and Beyond (with occasional political rants just to keep things lively!)

It's much more than a kayaking blog. There's music. There are lots of photos of NYC and other places to which Bonnie travels. There's food. Lots of food. Especially spam.

And other good stuff. Even some sailing occasionally. Always interesting. Always entertaining.

Frogma has been a real inspiration to me in my own puny blogging efforts. So, in honor of Bonnie's ten years of blogging success, let us all celebrate in traditional kayaker style by putting on neoprene helmets and dunking our heads in ice-cold water.

I declare that 20 January shall henceforth be known as Frogma Day.